{"id":18314,"date":"2026-07-03T13:52:41","date_gmt":"2026-07-03T06:52:41","guid":{"rendered":"https:\/\/www.chantroituonglai.com\/tai-sao-landing-page-sale-page-ban-hang-hieu-qua-hon-lam-website.html"},"modified":"2026-08-01T15:12:39","modified_gmt":"2026-08-01T08:12:39","slug":"why-is-landing-page-sales-page-more-effective-than-making-a-website","status":"publish","type":"post","link":"https:\/\/www.chantroituonglai.com\/en\/why-is-landing-page-sales-page-more-effective-than-making-a-website.html","title":{"rendered":"Why is Landing Page &#8211; Sales page more effective than making a website?"},"content":{"rendered":"\n<p><strong>For businesses that have few products, or are running a specific campaign for a certain product but don't want to spend too much time and money building a website, the\u00a0Sales Landing Page\u00a0is a great tool. <\/strong><\/p>\n\n\n<h2 class=\"has-text-align-center wp-block-heading\">Introduction<\/h2>\n\n\n<p>With full functions like a normal online sales website (Collecting leads, closing orders, responding to customers,&#8230;), Landing Page is a sales solution to increase conversion rates very well, trusted by businesses during the recovery season during and after the COVID19 epidemic.<\/p>\n\n\n<p><em>So, <strong>Landing Page<\/strong> What does it bring to businesses in terms of promoting sales and reaching customers?<\/em> Does using a landing page bring more benefits than building a traditional website? Let's find out with FHC!<\/p>\n\n\n<h3 class=\"wp-block-heading\">Traditional website design<\/h3>\n\n\n<p><em>Website is a collection of all web pages. A website is like a book containing all the stories your business tells to customers.<\/em> <strong>Therefore, the Website will include many &#8220;landing pages&#8221; combined <\/strong>&#8211; understood in a mechanical way.<\/p>\n\n\n<p>With the traditional website design plan, you need to be mentally prepared for the following problems that arise:<\/p>\n\n\n<ul class=\"wp-block-list\">\n<li>Content creation, interface design: No one wants to enter a house that is not decorated and has no furniture, completely empty. Website is the same, you need to fully prepare all the content (Introducing your business, yourself; policies, terms of work; instructions for use, product introduction&#8230;) and lots of images to decorate the website. <\/li>\n\n\n<li>Renting Hosting\/VPS: Websites often take up a lot of storage space, and over the years, website capacity will increase, so you need to have a plan to maintain hosting for 1 year or more (Websites can be used for a very long time, only until you don't want to maintain them anymore).\n<ul class=\"wp-block-list\">\n<li>Learn more about <a href=\"https:\/\/www.chantroituonglai.com\/en\/what-is-hosting-how-to-choose-hosting-to-both-optimize-costs-and-ensure-the-operation-of-online-systems-for-businesses.html\">What is Hosting? How to choose Hosting to both optimize costs and ensure the operation of online systems for businesses?<\/a><\/li>\n<\/ul>\n<\/li>\n\n\n<li>Management and care personnel: Website is not a simple system, even the simplest website providing platforms, the management stage is still&#8230; complicated for those who are not too familiar with technology. Of course, when a website is stable in terms of features, interface and content, you can completely rest assured for a long time, until other problems arise such as domain name, hosting,&#8230;<\/li>\n<\/ul>\n\n\n<p>Building a complete website requires a lot of time and effort, but the value that a website brings to stores and businesses is undeniable.<\/p>\n\n\n<p><strong>What\u00a0is a sales funnel?<\/strong><\/p>\n\n\n<p>Before analyzing why a Landing Page will bring the same value as a Website but with less effort, let's learn about the concept of a Sales Funnel?<\/p>\n\n\n<div class=\"wp-block-group notebook-paper\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<h2 class=\"has-medium-font-size wp-block-heading\"><strong>I. <\/strong><span class=\"tadv-color\" style=\"color:#000000\"><span class=\"tadv-background-color\" style=\"background-color:#fcb900\"><strong><strong>What\u00a0is a sales funnel?<\/strong><\/strong><\/span><\/span><\/h2>\n\n\n<p><strong>A sales funnel is the stages a potential new customer needs to go through to become a customer of yours.<\/strong><\/p>\n\n\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"577\" alt=\"\" class=\"wp-image-10687\" src=\"https:\/\/www.chantroituonglai.com\/wp-content\/uploads\/2022\/12\/image-1-1024x577.png\" title=\"-\" srcset=\"https:\/\/www.chantroituonglai.com\/wp-content\/uploads\/2022\/12\/image-1-1024x577.png 1024w, https:\/\/www.chantroituonglai.com\/wp-content\/uploads\/2022\/12\/image-1-300x169.png 300w, https:\/\/www.chantroituonglai.com\/wp-content\/uploads\/2022\/12\/image-1-768x433.png 768w, https:\/\/www.chantroituonglai.com\/wp-content\/uploads\/2022\/12\/image-1-1536x865.png 1536w, https:\/\/www.chantroituonglai.com\/wp-content\/uploads\/2022\/12\/image-1-450x254.png 450w, https:\/\/www.chantroituonglai.com\/wp-content\/uploads\/2022\/12\/image-1-780x439.png 780w, https:\/\/www.chantroituonglai.com\/wp-content\/uploads\/2022\/12\/image-1-1600x901.png 1600w, https:\/\/www.chantroituonglai.com\/wp-content\/uploads\/2022\/12\/image-1.png 1640w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n<p>The sales funnel is a job related to selling products or services to customers, thereby creating an opportunity to convert from uninterested people (Cold Lead) =&gt; Interested people (Warm Lead) =&gt; Buyers (Customer). Some ways to create a sales funnel:<\/p>\n\n\n<ol class=\"wp-block-list\">\n<li><strong>Promote products<\/strong> or your service on these <strong>social network<\/strong> or <strong>other website<\/strong><\/li>\n\n\n<li>Customer consulting <strong>qua email<\/strong> or on online chat platforms<\/li>\n\n\n<li>Manage relationships with customers <strong>through online communication channels<\/strong>, like email or online chat platforms<\/li>\n\n\n<li>Build an online sales plan by<strong> Use online advertising tools<\/strong> and analyze data to identify sales trends<\/li>\n\n\n<li><strong>Online market monitoring<\/strong> to update sales trends and seek new sales opportunities.<\/li>\n\n\n<li>&#8230;. and there are many other forms, you can refer to the Internet<\/li>\n<\/ol>\n<\/div><\/div>\n\n\n<h2 class=\"wp-block-heading\"><strong>II. Search for customers<\/strong><\/h2>\n\n\n<p>Cold customers are customers who have not shown enough interest in your product or service, or have not made a purchase. <strong>In a Funnel sales process<\/strong> (funnel-sales-process), the cold prospecting process is also known as a Lead sourcing process.<\/p>\n\n\n<p>The process of building a Sales Funnel is the process of filtering out people who are interested in the product but do not have a need to buy, thereby continuously finding sales opportunities through many different methods in the sales funnel model.<\/p>\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"577\" alt=\"\" class=\"wp-image-10689\" src=\"https:\/\/www.chantroituonglai.com\/wp-content\/uploads\/2022\/12\/image-2-1024x577.png\" title=\"-\" srcset=\"https:\/\/www.chantroituonglai.com\/wp-content\/uploads\/2022\/12\/image-2-1024x577.png 1024w, https:\/\/www.chantroituonglai.com\/wp-content\/uploads\/2022\/12\/image-2-300x169.png 300w, https:\/\/www.chantroituonglai.com\/wp-content\/uploads\/2022\/12\/image-2-768x433.png 768w, https:\/\/www.chantroituonglai.com\/wp-content\/uploads\/2022\/12\/image-2-1536x865.png 1536w, https:\/\/www.chantroituonglai.com\/wp-content\/uploads\/2022\/12\/image-2-450x254.png 450w, https:\/\/www.chantroituonglai.com\/wp-content\/uploads\/2022\/12\/image-2-780x439.png 780w, https:\/\/www.chantroituonglai.com\/wp-content\/uploads\/2022\/12\/image-2-1600x901.png 1600w, https:\/\/www.chantroituonglai.com\/wp-content\/uploads\/2022\/12\/image-2.png 1640w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n<p><strong>To convert cold customers into hot customers, you can take the following steps:<\/strong><\/p>\n\n\n<ol class=\"wp-block-list\">\n<li><strong>Get to know customers:<\/strong> Learn more about your customers, including their needs, interests, and goals. This will help you to be able to offer more suitable solutions or products to them.<\/li>\n\n\n<li><strong>Create a relationship: <\/strong>Try to build better relationships with your customers by staying in touch with them via email, phone or online chat platforms.<\/li>\n\n\n<li><strong>Offer incentives:<\/strong> Create incentives for your customers, like discounts, free gifts, or free services, so they feel privileged to buy your product or service.<\/li>\n\n\n<li><strong>Provide good service<\/strong><\/li>\n\n\n<li><strong>Continuously update information and answer customer questions.<\/strong><\/li>\n<\/ol>\n\n\n<h2 class=\"wp-block-heading\"><strong>II. BUILDING LANDING PAGE &#8211; SALE PAGE LOOKING FOR CUSTOMERS<\/strong><\/h2>\n\n\n<p>As mentioned above, <strong>You need to find a way to reach customers and be in front of them<\/strong>. <\/p>\n\n\n<p>There are many ways this can be achieved:<\/p>\n\n\n<ol class=\"wp-block-list\">\n<li>Use social media channels: Social networks such as Facebook, Instagram, LinkedIn and Twitter are effective advertising channels to introduce your products or services to customers.<\/li>\n\n\n<li>Use email marketing: Sending promotional emails to a list of potential customers can help you get in front of customers and introduce your products or services.<\/li>\n\n\n<li>Use online advertising channels: Online advertising tools such as Google AdWords, Facebook Ads and Instagram Ads help you display your ads on websites or on social networks.<\/li>\n\n\n<li>Organize events: Organizing events, fairs or exhibitions can help you get in front of customers and showcase your products or services face-to-face.<\/li>\n\n\n<li>Use traditional communication channels<\/li>\n<\/ol>\n\n\n<p>Thus, in all methods, you must create a FIRST TOUCH POINT, which among all types of touch points, <strong>Building a sales landing page is one of the ways to save costs while still bringing the highest efficiency<\/strong> in the online business process according to our experience.<\/p>\n\n\n<p><strong>5 functions of a sales landing page<\/strong>:<\/p>\n\n\n<ol class=\"wp-block-list\">\n<li>Focus on a specific product or service<\/li>\n\n\n<li>Increase conversion rates (the number of users who take the action you want)<\/li>\n\n\n<li>Increase advertising for products or services on social networks or search engines<\/li>\n\n\n<li>Help users understand your product or service and make a purchasing decision<\/li>\n\n\n<li>Create a good user experience when visiting your website.<\/li>\n<\/ol>\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"577\" alt=\"\" class=\"wp-image-10691\" src=\"https:\/\/www.chantroituonglai.com\/wp-content\/uploads\/2022\/12\/image-3-1024x577.png\" title=\"-\" srcset=\"https:\/\/www.chantroituonglai.com\/wp-content\/uploads\/2022\/12\/image-3-1024x577.png 1024w, https:\/\/www.chantroituonglai.com\/wp-content\/uploads\/2022\/12\/image-3-300x169.png 300w, https:\/\/www.chantroituonglai.com\/wp-content\/uploads\/2022\/12\/image-3-768x433.png 768w, https:\/\/www.chantroituonglai.com\/wp-content\/uploads\/2022\/12\/image-3-1536x865.png 1536w, https:\/\/www.chantroituonglai.com\/wp-content\/uploads\/2022\/12\/image-3-450x254.png 450w, https:\/\/www.chantroituonglai.com\/wp-content\/uploads\/2022\/12\/image-3-780x439.png 780w, https:\/\/www.chantroituonglai.com\/wp-content\/uploads\/2022\/12\/image-3-1600x901.png 1600w, https:\/\/www.chantroituonglai.com\/wp-content\/uploads\/2022\/12\/image-3.png 1640w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n<p><strong>Question: What is the specialization of a landing page?<\/strong><\/p>\n\n\n<p>Answer: The specialization of a landing page is the ability of that page to focus on a specific product or service, and its ability to help users understand that product or service and potentially make a purchase decision.<\/p>\n\n\n<p><strong>Question: Does building a Landing Page take time?<\/strong><\/p>\n\n\n<p>Answer: Building a landing page can take some time, depending on many factors such as the purpose of the page, the content you want to present, the design style and the features needed.<\/p>\n\n\n<p><strong>Question: Should I make my own landing page?<\/strong><\/p>\n\n\n<p>Answer: You can make a landing page yourself if you have knowledge of website design and building, or you can use one of the easy-to-use landing page creation tools like Ladipage, Leadpages, Unbounce or Instapage.<\/p>\n\n\n<p>However, if you have no knowledge of website design and building, or don't have enough time to make a landing page yourself, you may want to consider hiring a designer or a team of programmers to help you. They will be able to create a beautiful, specialized and more effective site than you can<\/p>\n\n\n<p><strong>Question: Is the landing page design service at FHC really reputable?<\/strong><\/p>\n\n\n<p>I have no information about the landing page design service at FHC company, so I cannot speak about their reputation. To learn more about their services, you can contact them directly or consider reading reviews from customers who have used their services.<\/p>\n\n\n<p><strong><em>T<\/em><\/strong><em>I want to say that the website design service at FHC has helped many customers in their online business!<\/em><\/p>\n\n\n<p>Website design services can be a very useful tool for businesses in the online business process, because it helps create a beautiful, specialized and effective website, helping to introduce your products or services to customers. <\/p>\n\n\n<p>If FHC company has <strong>Help a lot of customers<\/strong> in the online business process, which means that they can be a good choice for your business if you are looking for a company with experience in website design and helping your business in the online business process. However, you still need to learn more about their services and read customer reviews before deciding to choose them as a partner.<\/p>\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity is-style-dots\"\/>\n\n\n<p>If you are still looking for a reliable partner with experience in the field of website design & online sales, you can immediately contact and learn more here: <a href=\"https:\/\/www.chantroituonglai.com\/en\/landing-page-website-design-agency-services\" rel=\"sponsored\">https:\/\/www.chantroituonglai.com\/landing-page-website-design-agency-services<\/a><\/p>\n\n\n<p>With experience since 2012 in the field of sales and online business website design, FHC can help you a lot in designing effective sales websites and helping customers succeed in online business. <\/p>\n\n\n<p><em>Wishing you find the most suitable partner and succeed in your business journey ahead.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>For businesses that have few products, or are running a specific campaign for a certain product but don&#8217;t want to spend too much time and money building a website, the\u00a0Sales Landing Page\u00a0is a great tool. <\/p>\n","protected":false},"author":1,"featured_media":10686,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_eb_attr":"","rank_math_title":"Why is Landing Page - Sales page more effective than making a website?","rank_math_description":"For businesses that have few products, or are running a specific campaign for a certain product but don't want to spend too much time and money building a we\u2026","rank_math_focus_keyword":"landing page,sale page","rank_math_canonical_url":"","rank_math_facebook_title":"Why is Landing Page - Sales page more effective than making a website?","rank_math_facebook_description":"For businesses that have few products, or are running a specific campaign for a certain product but don't want to spend too much time and money building a we\u2026","rank_math_facebook_image":"","rank_math_twitter_title":"Why is Landing Page - Sales page more effective than making a website?","rank_math_twitter_description":"For businesses that have few products, or are running a specific campaign for a certain product but don't want to spend too much time and money building a we\u2026","rank_math_twitter_image":"","rank_math_schema_Article":[],"content_factory_provenance":[],"footnotes":"","_thumbnail_id":10686},"categories":[2321,1,2316,2270],"tags":[2317,2283,2284,2318,2277,2371],"class_list":{"0":"post-18314","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-affiliate-marketing","8":"category-chua-phan-loai","9":"category-kinh-doanh-online","10":"category-pheu-marketing","11":"tag-affiliate-marketing","12":"tag-chuyen-doi-don-hang","13":"tag-conversion-rate","14":"tag-kinh-doanh-online","15":"tag-landing-page","16":"tag-landing-page-wordpress"},"_links":{"self":[{"href":"https:\/\/www.chantroituonglai.com\/en\/wp-json\/wp\/v2\/posts\/18314","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.chantroituonglai.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.chantroituonglai.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.chantroituonglai.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.chantroituonglai.com\/en\/wp-json\/wp\/v2\/comments?post=18314"}],"version-history":[{"count":4,"href":"https:\/\/www.chantroituonglai.com\/en\/wp-json\/wp\/v2\/posts\/18314\/revisions"}],"predecessor-version":[{"id":19357,"href":"https:\/\/www.chantroituonglai.com\/en\/wp-json\/wp\/v2\/posts\/18314\/revisions\/19357"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.chantroituonglai.com\/en\/wp-json\/wp\/v2\/media\/10686"}],"wp:attachment":[{"href":"https:\/\/www.chantroituonglai.com\/en\/wp-json\/wp\/v2\/media?parent=18314"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.chantroituonglai.com\/en\/wp-json\/wp\/v2\/categories?post=18314"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.chantroituonglai.com\/en\/wp-json\/wp\/v2\/tags?post=18314"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}